Monthly Archives: November 2010

Comprehensive Video Report from Sales & Marketing 2.0, 2010

Sales & Marketing 2.0 2010 Conference Roundup from DreamSimplicity on Vimeo. The ever-impressive DreamSimplicity video team has released its comprehensive report from the Sales & Marketing 2.0 Conference last week. Check it out to see quick interviews with Jason Rushforth (CDC … Continue reading

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Does Sales Care About Alignment With Marketing?

For anyone experiencing SM20-related withdrawal, check out the energetic discussion happening over at Focus.com on the topic of “Sales & Marketing 2.0: Does sales care about sales/marketing alignment?” Focus.com experts (including Craig Rosenberg, Matt Heinz,Michael Fox, Jeff Ogden, and Candyce Edelen) are crowding the comments … Continue reading

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Sales & Marketing 2.0 Celebrates Big Wins

The conclusion of Sales & Marketing 2.0 left us with much to celebrate. First we’d like to congratulate all of our official Sales & Marketing 2.0 Award winners. They are: Best Alignment of Sales & Marketing HubSpot Best Sales Lead Management … Continue reading

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Full Tweet Report of Day One at SM20

Miles (the indomitable) Austin used Tweet Reports to compile a comprehensive transcript of all #SM20 tweets from Day One (all RTs removed). Also check out his recap of the day’s keynotes and breakout sessions, which includes some of the engaging video showcased … Continue reading

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Day One At SM20: En Fuego

We’re officially declaring “Like drinking from a firehose” as the phrase that captured the vibe of the first day here at the Sales & Marketing 2.0 Conference in SFO. Tons of ideas, fantastic energy, and an informed (and sometimes tense! … Continue reading

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Integrating Sales & Marketing Behavior

The indomitable Miles Austin has made Mark Wilson’s Sales & Marketing 2.0 Conference presentation (description below) available as a PDF. Wilson, who is VP of Corporate Marketing at Sybase, firmly believes that marketing should carry the same performance metrics as sales. He’s also a … Continue reading

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Technology Has Changed, Human Nature Hasn’t

One theme we’re seeing emerge at the Sales & Marketing 2.0 Conference today: Technology has changed, but human nature hasn’t. That’s a quote from Peter Stewart, SVP Collaboration Technology Services at PGi (a company that brings people together through virtual meetings … Continue reading

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Sales & Marketing: Starting the Conversation

At our Speaker’s Dinner this evening, conference host Gerhard Gschwandtner asked everyone in the room: “What’s the most exciting thing you see on the horizon in the world of sales and marketing right now?” If the conversation that followed was … Continue reading

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Tweet Up This Sunday

Join us for a tweet up this Sunday at 8 PM at the Four Seasons Bar & Lounge — and keep your fingers crossed that their piano player (whose repertoire includes both Journey and Lady Gaga) will be on duty. Many thanks go … Continue reading

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“Why Can’t Sales & Marketing Play Nicely?”

Analyst Jeff Ernst calls on all sales and marketing leaders to take this Forrester survey, “Overcoming The Real Obstacles To Sales And Marketing Alignment.” Results come out in December 2010.

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