5 Important Topics for All Sales Leaders This Summer

On June 19, hundreds of B2B sales leaders will gather at the Sales 3.0 Conference in Philadelphia to hear from top sales experts like Gerhard Gschwandtner, Elay Cohen, Lisa Peskin, and Janet Logan. Here’s a preview of the hot topics that will be discussed:

Topic #1: Artificial Intelligence (AI)

As a sales leader, are you up to speed on the AI-powered revolution? Because AI is smart and adaptive, it is far easier to implement than traditional sales-enablement systems. And did you know a salesperson using AI can produce what it takes three salespeople without AI to accomplish? Attendees can learn more about AI in the following session at the Sales 3.0 Conference:

  • “Sales ex Machina: How AI Is Changing the World of Selling” (presented by Victor Antonio, Keynote Speaker, Sales & Motivation and Sales Trainer, Sellinger Group)

Topic #2: Selling in a Digital Age

The twin forces of technology and psychology are the major change drivers that are transforming our world and how we conduct business. How will digital transformation continue to impact the future for B2B sellers? You can learn more from these two presenters on June 19 in Philadelphia:

  • “The Power of Mindset in the Age of Digital Transformation” (presented by Gerhard Gschwandtner, founder of Selling Power magazine)  
  • “An Inescapable Evolution: Sales and Marketing in the World of Digital Buying” (presented by Scott Collins, Principal Executive Advisor, Gartner)

Topic #3: Culture Change

Without a strong sales culture, sales teams won’t thrive. Sales training company DoubleDigit Sales interviewed key clients across North America about large cultural transformations they experienced over the past year. The result was three culture changes that can create professional shifts, build confidence around new business paradigms, and provide new capabilities to sustain and embed sticky change. Find out all you need to know in the following presentation:

  • “Driving Change That Sticks” (presented by Janet Logan, Vice President of Client Solutions, DoubleDigit Sales)

Topic #4: Sales Methodology

Triage is a methodology, developed by Business Development University (BDU), to help individuals, sales teams, and sales forces uncover the three areas that, if improved upon, will have the biggest impact on sales performance. Once these three areas are identified, a developmental program can be put together to start closing the gaps. Want to learn more? Don’t miss this presentation:

  • “Sales Triage: Improving Three Key Areas to Take Sales Performance to the Next Level” (presented by BDU’s CEO Lisa Peskin)

Topic #5: Hiring the Right Salespeople

Do you follow a coherent strategy for building your sales team? Ideally, sales leaders take a proactive stance to getting talent on board when new salespeople are needed; and they should find the best ways to partner with both internal and external recruiters to hire the best sales talent. To find out more, don’t miss this fireside chat:

  • “Building the Right Sales Organization,” a fireside chat with Gerhard Gschwandtner, Founder and CEO of Selling Power, and Carolyn Betts, Founder and CEO of Betts Recruiting

See the full agenda for the Sales 3.0 Conference or register now.

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