One very popular Sales 2.0 Conference speaker we always look forward to hearing from is “Celebrity Chief Marketing Officer and Cowboy” Jeff Hayzlett. (Go here to read one of our past Q&As with him.) On Tuesday afternoon, Jeff will be on hand to discuss tough issues faced by sales and business leaders:
- What are you doing to actively grow your business and build new revenue?
- Do you have proof that your business is thriving?
- Do you like the results your company is getting?
- Is your business optimized to thrive even during tough economic times?
Jeff will be signing copies of his best-selling book, The Mirror Test: Is Your Business Really Breathing? for conference attendees. Cocktails and appetizers will be served — plus we’ll be giving away 50 free copies of the book!
Book description (from Amazon.com):
Jeff Hayzlett is a big, boisterous guy who has the guts to get in your face and tell you exactly why your business isn’t doing well. In short, he asks the questions that most business managers are afraid to ask. Known for his outspoken appearances on numerous TV reality shows, Hayzlett has built his career on having the ability to get his people to look up and pay attention to the problems at hand.The Mirror Test teaches readers — through entertaining and timely anecdotes — how to thoughtfully yet aggressively evaluate, deconstruct, and then reconstruct one’s business.