Author Archives: Lisa

About Lisa

Editorial Director at SellingPower.com.

Sell Smarter: The Future of Sales

#s20c selfie! @Sales20Conf @gerhard20 with Chuck Penfield from @Oracle — Awesome conference! pic.twitter.com/h0UEsSzBiC — Deb Calvert (@PeopleFirstPS) May 5, 2014 We’re counting down to the next Sales 2.0 Conference, which will be in Boston on July 14. One of our … Continue reading

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An Inside Look at the Sales 2.0 Conference

We saw a lot of familiar faces in this video from Gerhard Gschwandtner of Selling Power, who spoke with many attendees at our May event in San Francisco about what they value most about the Sales 2.0 Conference. If you … Continue reading

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Four Trends that are Shaping B2B Customer Expectations

How many sales and marketing teams spend their days trying to capture customers? At the recent Sales 2.0 Conference in San Francisco, speaker LaVon Koerner asserted that demand capture is no longer a relevant approach. Instead, B2B sales and marketing … Continue reading

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What’s the Value of Getting a Second Chance at Life?

by Parker Trewin  In sales, and sometimes in life, it comes down to the ask. The casino event that raised $1,600 at the Sales 2.0 Conference a few weeks ago was a direct result of such an ask. [Update: The … Continue reading

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Selfies and Networking Tips from Sales 2.0

Kicking the morning off @Sales20Conf with the ultimate extrovert @aliceheiman #s20c #blend pic.twitter.com/3S0M9OUv8M — Farah Wahab (@peacelovefoo) May 5, 2014 Alice Heiman has been called the ultimate extrovert and a networking queen, and this week at the Sales 2.0 Conference … Continue reading

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Tomorrow at Sales 2.0: The Greatest Threat to Profitable Sales Results

Thanks to all the great speakers who shared their insights yesterday at the first day of the Sales 2.0 Conference! Let’s keep the momentum going. Tomorrow morning here’s one presentation you don’t want to miss if any of the following … Continue reading

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Sell Smarter: The Future of Sales

What do you think the future holds for the sales profession? That’s the question we’ll be addressing on Monday and Tuesday at the Sales 2.0 Conference at The Four Seasons Hotel in San Francisco. Expect to hear predictions and trends … Continue reading

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What Can Sales Leaders Learn from Fitbit?

Here’s one presentation we’re looking forward to hearing next week in San Francisco: “Three Things Fitbit Taught Me About Sales,” by Justin Shriber. Shriber, who is the Vice President of Products at revenue-performance company C9, will look at the goal of revenue … Continue reading

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Five Basic Social Selling Tips

by Gini Arnold Social selling has definitely taken off in the last year, and many sales reps are beginning to find tangible success directly related to their social sales activities. These success stories are leading companies to mandate social selling … Continue reading

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What B2B Customers Expect in a Mobile World

By Loren Alhadeff Remember when a sale was entirely manual and paper based? When you had to print documents and fax contracts, and weeks separated stages of the deal? Today, businesses operate in a cloud-based world, and digital transaction management … Continue reading

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