Tag Archives: customer

How to Measure the Strength of Your Customer Relationships

By Tom Cates In the business-to-business (B2B) world, building great customer relationships is often the fastest and easiest way to meet or beat your sales numbers, as I discussed in my last post on this blog. I call this building “sales … Continue reading

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The End of Self-Centered Selling

by Mark Roberge In 2007, I was tasked with building a sales team from the ground up at HubSpot. One of the first things I did was set up coffee meetings with dozens of VPs of sales at software companies, … Continue reading

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Five Keys to Increasing Renewals and Repeat Business

by Jeff Weinberger When I signed up for the upcoming Sales 2.0 Conference, one of the questions on the registration form was, “What is the biggest issue you face in your sales organization?” One of the options for the answer … Continue reading

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