Tag Archives: Selling Power

Survey: Are B2B Sales Teams on Board with “Buyer 2.0″?

Posted on April 25, 2011 by Lisa

According to TheStreet.com, e-commerce is among the top 10 fastest growing industries right now (IBISWorld predicts an increase of 9.4% in revenues in e-commerce through 2016). But how many B2B sales teams are actually actively courting “Buyer 2.0″? It’s a … Continue reading →

Posted in Collaboration | Tagged , , | Leave a comment

Do You Share Oracle’s Vision of “Predictive Analytics” for CRM?

Posted on March 24, 2011 by Lisa

Some great conversation about the potential of CRM is still percolating around the March 7-8 Sales 2.0 Conference in San Francisco. In particular, we’re intrigued by questions generated by presentations from Justin Shriber, Regional Vice President of CRM On Demand … Continue reading →

Posted in Collaboration, Conference Speakers, Social Media | Tagged , , , , , , , , , , | Leave a comment

Why Don’t We Say What We Mean?

Posted on February 14, 2011 by Lisa

What exactly is it about what you said (or didn’t say–listening is important!) that influenced whether or not you made the sale? In this fascinating and fun video, experimental psychologist and Harvard professor Steven Pinker explains how language influences our … Continue reading →

Posted in Collaboration | Tagged , , , , , , , , | Leave a comment

Buyers Have Little Time For Those Who Are Unprepared

Posted on November 3, 2010 by Lisa

Buyers have little time for salespeople who are unprepared. They want access to information in real time. When salespeople don’t have access to relevant information in real time, the window of opportunity will get slammed shut. – Sales & Marketing … Continue reading →

Posted in Collaboration | Tagged , , , , | 1 Comment

Living Up To Your Own Hype

Posted on November 1, 2010 by Lisa

Sales and marketing teams usually excel at the courtship stage of customer relationships, when they get to trumpet new features, designs, and promotions. But flash won’t help strengthen a relationship with a customer who experiences problems at other stages, like … Continue reading →

Posted in Collaboration | Tagged , , , , , , | 1 Comment

Customer Satisfaction: The Best and Worst

Posted on October 26, 2010 by Lisa

At least one report from the BigIdeas Conference in Chicago indicates a growing industry focus on customer satisfaction and customer experience management Selling Power magazine publisher Gerhard Gschwandtner gave high marks to Godard Abel (CEO of BigMachines) for his keynote … Continue reading →

Posted in Collaboration | Tagged , , , | 2 Comments